Tangram 3DS Teams Up With Rise Up Lacrosse to Make a Difference
Tangram 3DS is excited to announce that we are working with a young start-up, Rise Up Lacrosse, to help develop their brand and web presence. Rise Up is a non-profit, high-quality lacrosse stick stringing service in which all proceeds are being donated to Harlem Lacrosse – Boston. Harlem Lacrosse’s mission is to empower the children who are most at risk for academic decline and dropout to rise above their challenges and reach their full potential. Harlem Lacrosse – Boston was launched in the fall of 2016 to serve boys and girls from Mattapan and Dorchester.
The design process for this project has been fun and entertaining as we are targeting a young, active audience in the middle school to high school age range. The branding is aimed at conveying an upbeat, modern feel that promotes the fast-paced, exciting nature of lacrosse as a sport while tipping its hat at the company’s origin: Boston. We accomplished this goal through the use of a contemporary font treatment coupled with a dynamic illustration of the Boston skyline.
This is a special project for Tangram 3DS. It is not every day that we get to work on projects with such passionate energy and we look forward to seeing how Rise Up grows and spreads their enthusiasm and support for lacrosse and at-risk youths. Keep an eye out for the website coming soon and find Rise Up at their next event!